Thrive

    Sooner or later, all companies have to go beyond sustainability to regeneration. Thrive Market plans to be the first online retailer to get that right. They have been carbon neutral since starting in 2010 and are already a strong supporter of regenerative agriculture and fair trade. Now they have set three ambitious goals for 2025: 1) to be climate positive (including their supply chain), 2) to be zero waste certified, and 3) to be plastic neutral (reducing plastic as much as possible and supporting collection projects like Plastic Bank to offset the balance). Is this the future of retail?

    — Wayne Visser

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    From Purpose Inspired: Reflections on Conscious Living, Volume 5. Buy on Lulu ↗