Taxing
Being a sustainability advocate is taxing – and I don’t just mean that it takes a lot of effort. I mean that we literally get taxed for our sustainable behaviour. For example, we pay more for fairtrade or organic or certified sustainable products. This morning I was charged a 16% premium for being vegan (the surcharge for soy milk in a cup of coffee). We are charged a premium for renewable energy and electric vehicles. This is not as it should be. We should tax unwanted behaviour (fossil fuels, meat diets) and subsidize desirable outcomes. Let’s stop punishing sustainable solutions.
— Wayne Visser
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From Purpose Inspired: Reflections on Conscious Living, Volume 1. Buy on Lulu ↗