Preloved
I appreciate the idea of a product being ‘pre-loved’ rather than ‘second-hand’ or ‘used’. And like the car that becomes Bumblebee in the Transformers, pre-loved doesn’t mean second-rate. Now we need to extend the circular economy principle of re-use to materials. For example, Google has just committed to all its products containing recycled materials by 2022. More companies must follow suit. But they will only do so if we as customers demand products with recycled content. If we don’t there will continue to be an oversupply of recycled material, and virgin materials will remain cheaper, as with plastic today.
— Wayne Visser
More on Circular Economy
Premediation
We know all about remediation. It means cleaning up our mess, whether that be contaminated land, toxic emissions or ocean plastic pollution. We certainly need…
Economy · Circular Economy
Producers
Who is responsible for the impact of our products? Increasingly, it looks like the buck will stop with producers. The concept of extended producer responsibility…
Economy · Circular Economy
Pulp
With the plastics industry in the dock for its disastrous impacts on nature, communities and health, the pulp and paper sector may be set to…
Economy · Circular Economy
From Purpose Inspired: Reflections on Conscious Living, Volume 1. Buy on Lulu ↗