Values

    Values are a key driver of behaviour, so why do we often see a values-action gap? Here are three reasons: 1) We face ethical dilemmas, or values conflicts. If I pay more for sustainable products, there is less for something or someone else. 2) We suppress our individual values to conform with the group or a higher authority. If I express compassion for animals, my meat-eating friends or colleagues might tease me. 3) The consequences of our ethical choices are too complicated or too far away. If I fail to take climate action now, who will suffer and when?

    — Wayne Visser

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    From Purpose Inspired: Reflections on Conscious Living, Volume 1. Buy on Lulu ↗