Swans
Can unexpected, game-changing events be positive as well as negative? Does Taleb’s black swans leading to breakdown have an opposite twin that promises breakthrough? I recently listened to John Elkington giving his keynote at the SDG Forum in Brussels and he introduced us to green swans. While black swans are associated with unplanned, degenerative exponential effects, green swans bring unexpected, disruptive, regenerative solutions. Over lunch, Elkington explained that, for now, we see more individual and technology green swans than companies, but there are many ‘ugly ducklings’ that may yet prove their transformational beauty.
— Wayne Visser
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From Purpose Inspired: Reflections on Conscious Living, Volume 1. Buy on Lulu ↗