Metrics

    You can’t manage what you don’t measure. Right? Wrong. At the ABIS colloquium in Berlin we were talking about accounting for social and environmental impact. That’s an important discussion, since mostly we measure and report sustainability activities or outcomes, not impacts. But don’t fall into the trap of thinking that everything must be measured quantitatively or (even worse) financially. We have had the necessary metrics on climate change for decades, but it was the narrative power of An Inconvenient Truth, and now the social power of the climate youth movement, that is making sure climate change is being taken seriously.

    — Wayne Visser

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    From Purpose Inspired: Reflections on Conscious Living, Volume 2. Buy on Lulu ↗