Crunch
We are entering the decade of resource crunches. Ironically, it is the rapid take-up of sustainable and renewable products and services that is driving resource scarcity, in everything from green hydrogen and the metals in batteries to recycled plastics and sustainable cotton. There are already significant bottlenecks, and these are sure to increase in the short term. But if there’s one thing that markets are good at, it is balancing supply and demand. As a result, investments to increase the necessary flow of resources inputs for sustainable solutions will skyrocket in the next 10 years, creating a virtuous cycle.
— Wayne Visser
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From Purpose Inspired: Reflections on Conscious Living, Volume 5. Buy on Lulu ↗